{"product_id":"minutes-unlimited-i-d-e-n-t-i-t-y","title":"Minutes Unlimited - I.D.E.N.T.I.T.Y.","description":"\u003cp\u003eI. D. E. N. T. I. T. Y. is the debut studio album from NYC based electronic duo Minutes Unlimited. Meticulously crafted by producers Eliot Lipp \u0026amp; Michna, recording began during the east coast's infamous Bomb Cyclone.\u003c\/p\u003e\n\u003cp\u003eAs the ice melted, regular visits to New York's museums and galleries informed them of their stylistic decisions in the studio, leaving the group with a focus on concept over appeal. Whole songs were reduced to their essence, sharpening the lyrics down to only one or two words.\u003c\/p\u003e\n\u003cp\u003eRhythms were stripped apart, surgically redesigned, and carefully built back up by hand. Sampling and shaping their own instruments \u0026amp; voices has always been a natural way of instilling Minutes Identity into the fabric of a record. The sonic results reflect the duo's efficiency themed core, expressing their vision of purpose and innovation over mass lure.\u003c\/p\u003e","brand":"Alliance Entertainment","offers":[{"title":"Default Title","offer_id":67759321514274,"sku":"745559935020","price":11.49,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1020\/2080\/8994\/files\/3778063-2547788.jpg?v=1794300452","url":"https:\/\/soulfulvinyl.com\/products\/minutes-unlimited-i-d-e-n-t-i-t-y","provider":"Soulful Vinyl","version":"1.0","type":"link"}